
Most Asked
How do your promo codes work?
Looks like you got your hands on a snazzy new promo code. Yay! Here’s how to use your special discount so you can start saving now.
To start, you’ll find a space to enter your code during the checkout process on our website. Simply paste the code in the provided space and click, “Apply,“ or "Ok" to see your discount.
Promo code discounts apply to the value before tax and shipping charges. You can apply your promo code to an existing order (like if you’re already a Subscribe & Save SmartySquad member). However, each promo code can only be used once.
Just a few more things to note:
- Promo codes are non-transferable and not redeemable for cash, credit or towards previous purchases.
- Promo codes are valid on in-stock items only.
- Promo codes are not valid on prior purchases.
- Only ONE PROMO CODE MAY BE USED AT A TIME.
- They can’t be used on gift cards, and may not be combined with any other promotions, discounts or coupons.
Still need help with your purchase? Feel free to contact us at smartypants@worldpantry.com or 1-866-972-6879.
When should my little one switch from SmartyPants Toddler Formula to SmartyPants Kids Formula gummies?
The age-old question. But the answer is a little fuzzy because not all toddlers mature at the same rate.
The short answer is that our Toddler Formula and Organic Toddler Formula gummies are formulated for toddlers between the ages of 2 – 3, and our Kids Formula and Organic Kids Formula gummies are formulated for children between the ages of 4 – 13. So, when your little one turns 4, it’s time to switch.
However, there are other factors that may affect this recommendation, like weight and height. We always recommend checking with a trusted medical professional if you have any questions or concerns about giving your child a new supplement or changing their current one.
Here’s a little more background on those age recommendations and the science behind how we formulate our supplements. We use recommendations from the Health and Medicine Division (HMD) to carefully-select our ingredients and the amounts to use. Their guideline for the recommended dietary allowances (RDAs) for vitamins takes into consideration height and weight along with age, and it covers 97% of the healthy population. Often, these recommendations are based on more recent science than the % Daily Values that consumers see on nutrition and supplement fact labels.
These Daily Values are what the FDA uses and lag behind the RDAs. However, the % Daily Values help consumers understand how the amount of a nutrient in a serving of a food, fits into their total daily diet. It also allows them to compare the nutritional value of food products. It’s also why our supplements don’t include 100% Daily Values for all our nutrients across the board.
Along with the HMD’s recommendations, we also utilize current research on dietary patterns to ensure that our multifunctional formulas fill typical nutrient gaps in the average Western diet. This way, your child gets a healthy balance of the vitamins and essential nutrients you want and less of what you don’t need – in one easy serving.
But when you have a little one that’s maturing at a slightly different pace than their peers, some of these rules may not apply. That’s why we recommend checking with your doctor if you have any additional questions.
Are SmartyPants gummy vitamins Organic?
Yes! We organic gummy multivitamins. Our SmartyPants Organic supplements include: Organic Toddler Formula, Organic Kids Formula, Organic Prenatal Formula, Organic Women’s Formula, and Organics Men’s Formula.
All of these products are certified-organic, certified-vegetarian and Non-GMO Project Verified. Each one delivers a multivitamin, vegetarian omega-3 ALA from organic flaxseed oil and other essential nutrients – all in one easy and delicious serving. Yay!
What Makes SmartyPants different from other vitamins?
We started SmartyPants because we believe the very best vitamins deliver smart, all-in-one solutions for everyday good health - in a format that's easy and enjoyable to take day after day.
All of our multifunctional supplements include omega-3 fatty acids, a full multivitamin and additional essential nutrients carefully-selected to help fill nutritional gaps and help offer a number of health benefits too!
To help ensure you're getting the most from your multivitamin, we include the highest-quality nutrients available in forms that your body prefers and can easily use. This includes folate in the premium form methylfolate, vitamin D in the premium form vitamin D3, vitamin B12 in the premium form methylcobalamin, zinc as zinc citrate... you get the idea. Because we want to help your body work smarter for a happier and healthier you!
Plus, our formulas help save you money (and time) — if you bought the same quality individual nutrients separately, like CoQ10, you could easily spend more than twice what we charge per bottle. It's why we created SmartyPants in the first place: to simplify health for everyone.
Why do I need to take so many gummies? The recommended dose seems high.
Our gummies are packed with significant amounts of at least 13 essential nutrients and omega 3 fish oil. We pride ourselves on our great taste, so we spread the nutrients and fish oil across multiple gummies so that they don’t taste fishy or vitamin-y… because we figured nobody would take a fish-flavored gummy.
If that’s too many gummies at once for you, don’t worry! You can split up one serving throughout the day however you like!
Are SmartyPants supplements vegetarian?
Yes! Calling all herbivores! Our SmartyPants Organics Formulas are certified vegetarian by the American Vegetarian Association (AVA). Yay!
Our certified-organic and certified-vegetarian supplements include: Organic Toddler Formula, Organic Kids Formula, Organic Prenatal Formula, Organic Women’s Formula, and Organics Men’s Formula.
For our Organics gummies, we source our vegetarian omega-3 ALA from organic flaxseed oil.
Our other SmartyPants gummy supplements are not vegetarian because they contain gelatin derived from either pork (porcine) or beef (bovine) to micro-encapsulate the fish oil included in those formulas.
We understand that many people avoid consuming animal products for religious or dietary reasons, so we are hard at work creating a vegetarian and Kosher/Halal formula. If you’re interested in hearing about those products when they arrive, please email hoot@SmartyPantsCorp.com to be added to our mailing list.
SmartyPants seems expensive compared to other products. Why?
A cabinet full of uneaten or expired supplements helps no one, especially not you. They’re probably unopened or, worse, expired, and the most expensive vitamins are the ones that are unused and end up in the trash.
That’s why SmartyPants believes the best supplements deliver all the premium nutrients you want in a convenient format that saves you time and money and gives you peace of mind. All our multifunctional supplements deliver a full multivitamin, omega-3 fatty acids and additional essential nutrients — all in one. So no more worrying about having to buy and take separate supplements. Life’s already too complicated.
Best of all, we use only the best and most well-researched nutrients, and we include the premium forms that are the easiest for your body to use. This includes the biologically active form of vitamin D as D3, folate as methylfolate and vitamin B12 as methylcobalamin. If you bought the same quality individual components separately, you would easily spend more than twice what we charge per bottle.
Simply put, SmartyPants does it all – premium ingredients delivered in a delicious package at a fair price.
Does SmartyPants make health supplements for dogs?
Yes! Call it our pet project. We recently launched our new, enhanced SmartyPaws health supplements for dogs. Our multifunctional formulas are now soy-free and available in a peanut butter flavor. You’ll have to excuse the drool.
SmartyPaws chews are designed by vets to support hip, joint, gut, immune, allergy, skin, urinary tract and thyroid health - all in one easy serving.
We use premium ingredients for pet health including glucosamine, chondroitin, MSM, green-lipped mussel and omega-3 EPA & DHA (fatty acids) from fish oil. They’re wheat-free, dairy-free, soy-free and free of beef, eggs, peanuts and tree nut allergens.
We make puppy, adult and senior formulas, available in a peanut butter flavor. You can explore our new SmartyPaws formulas here.
Why not make a sugar-free product?
Many sugar-free products use artificial sweeteners and sugar alcohols like xylitol, polydextrose, sucralose, sorbitol, mannitol, isomalt, and hydrogenated starch hydrolysates. These artificial sweeteners and sugar alcohols do not match the rigorous nutritional standards we require of the ingredients in our products.
Why do you use sugar?
We use organic cane sugar, along with other natural sweeteners, to create a gummies and chews so delicious, you and your kids will want to take your vitamins every day. Because the simple fact is that if vitamins don’t taste good, people don’t take them. Long story short – the most expensive vitamins are the ones that end up in the trash.
Not all sources of sugar are equal, however. Some sources, such as whole fruits, come with additional nutrients like vitamins, minerals, and fiber. With every source of sugar, you have to consider what you’re getting along with that sugar. All SmartyPants vitamins deliver at least 13 essential nutrients and omega 3 fish oil, and some of our products come with additional goodies, such as prebiotic fiber in our Fiber formulas, CoQ10 in our Men’s, Women’s, and Masters formulas, and lutein and zeaxanthin in our Teen and Masters formulas.
At SmartyPants, we are always mindful of the amount of sugar in our products and are always looking for ways to lower the sugar content without affecting the taste or stability of our gummies. That being said, we will only include a new sweetener in our products if it presents a meaningful, evidenced-based nutritional advantage.
Here is a full list of SmartyPants-Approved sweeteners:
Organic Cane Sugar
Organic Tapioca Syrup
Organic Rice Syrup
Stevia Leaf Extract
Inulin Syrup
Lo Han Fruit Extract
What’s the difference between Cyanocobalamin and Methylcobalamin? Which is the better form of vitamin B12?
When it comes to the premium nutrients in our vitamins, we insist on the best of the best. Our vitamin B12 is a prime example of that promise.
Vitamin B12 comes in two commercially available forms: cyanocobalamin and methylcobalamin. Cyanocobalamin, which is B12 attached to a cyanide molecule, is the most common form used in dietary supplements. Methylcobalamin, the form we use in all our vitamin products, is the active form of vitamin B12 that is attached a methyl group.
Which is better? We’ll let you decide for yourself.
Why don’t all SmartyPants contain iron?
At SmartyPants, we've given a lot of thought into what we include and what we don't include in our products. That's why we left iron out of our chewable formulas. Iron is a leading cause of accidental overdose, so we were concerned about putting it into a supplement that tasted so good -- kiddos and adults alike might be tempted to eat more than the recommended daily serving.
For those seeking a formula with iron, you can find iron in our Women's Multi Capsule and our Prenatal Multi Capsule. Iron is an essential nutrient for good health, especially for the health of our red blood cells, and is excreted from the body through blood loss, therefore women who are menstruating can benefit from supplemental iron.* We include iron in our Prenatal Multi Capsule because expectant mothers have heightened needs and may require an increase in many of our essential daily nutrients, with iron being one of those. As always, speak with your healthcare provider to determine the right amount of iron supplementation for your needs.
How can I be sure your labels are accurate?
At SmartyPants, we always want to go above and beyond. We test each and every batch of finished product at a third-party lab to make sure that what you read on our labels is what you get in our bottles.
In other words, each batch of finished product undergoes a full panel test to assure that the blend meets all label claims. Furthermore, each batch is tested using verified methods (AOAC, USP, etc.) for the presence of pesticides, residual solvents, microbial contaminants, heavy metals, and gluten.
The test results (our Certificate of Compliance) for each and every batch of finished product is then posted to our website for all to see!
Do we really need a multivitamin?
Think of a supplement as an insurance policy for the days when your diet is less than perfect. They help fill in those nutritional gaps that processed foods and our own hectic lives create. We always recommend checking with your health care provider before you or your child take any supplement to determine if they are right for you. We encourage you to print our label to share with your health care provider and see how we measure up against other supplements on the market.
Is SmartyPants safe for people with allergies?
All SmartyPants products are allergen-free. That means we’re free of the top 8 major allergens – milk, eggs, peanuts, tree nut allergens, fish allergens, shellfish, soy, and wheat. We’re also non-GMO and gluten-free, and do not use any synthetic colors or artificial sweeteners and we formulate with natural flavors. Yay!
If you have questions always, we always recommend that you consult with your health care provider, before using any of our products, to determine if they are right for you.For more information on food allergens, please check out the FDA’s food allergen labeling here.
How can I be sure SmartyPants are safe?
We create each and every product with our own children in mind, so rest assured that the safety of our products is our number one priority. We only use FDA GRAS ingredients and the fish oil in SmartyPants supplements is one of the most trusted sources of omega 3 fish oil available, undergoing numerous quality checks to make sure it’s safe, pure, and of the highest possible quality. Since iron is the leading cause of supplemental overdose, we didn’t include it in our gummy formulas. We test each and every batch of finished product at a third-party lab. There, each batch of finished product undergoes a full panel test to assure that the blend meets all label claims. That way, you can be sure that what you read on our labels is what you get in our bottles. From start to finish, our internal Quality Assurance team is working hard to make sure that all our products meet and (hopefully) exceed the rigorous standards that we promise our customers.
Furthermore, SmartyPants is unique in the industry for focusing on the nutrients that are the toughest to obtain from our diets alone and filling dietary gaps. We always recommend you get nutrients from food first, so we formulate our products to complement the average American diet, not replace it. That means that we include safe amounts of vitamins and minerals in our products. After all, we believe it’s important to focus on how all of the available scientific research provides a story to shape the recommendations for how much of each nutrient we should eat daily. Every year, we revise our formulas to make sure we are in line with the best science for the people we serve.
We care about each and every ingredient that goes into SmartyPants.
Read more about the choices we make and our full testing process.
Can my 2-year old (or younger) take SmartyPants?
Due to a potential choking hazard that exists until age 3, we recommend consulting a pediatrician or medical professional before giving any SmartyPants products to a child under 3. No matter what, please make sure the gummies are chewed thoroughly.
Where does your gelatin come from?
Our gelatin is derived from either pork (porcine) or beef (bovine). We use a very small amount of gelatin to micro-encapsulate the fish oil in our core line of SmartyPants gummy multivitamin supplements.
Each of these formulas includes a multivitamin, omega-3 EPA and DHA essential fatty acids (from fish oil) and over 15 premium nutrients to support overall good health - all in one easy serving.*
The inclusion of fish oil necessitates that we encapsulate it in a small amount of gelatin. Unlike many of our competitors who use a gelatin base for their gummy products, we use a pectin base from apple and/or citrus fruit and peel. This gives our gummies a delicious, velvety texture that's melt-in-your-mouth good.
If you're looking for a gummy multivitamin supplement that's GELATIN-FREE, try our SmartyPants Organic Toddler, Kids, Women's, Men's and Prenatal Formulas. These formulas are certified-organic and vegetarian, but they still include vegetarian omega-3 ALA from organic flaxseed oil.
We're always striving to improve and are continually investigating new ingredients, sources and manufacturing methods and practices to better serve our customers. We truly appreciate hearing from you so that we can revise our formulas to better meet your needs.
We're working hard to create a Kosher/Halal-certified formula. If you would like to be added to our mailing list to hear about these new products first, please email us at hoot@SmartyPantsCorp.com.
Are SmartyPants Vitamin supplements certified by the Clean Label Project ™ ?
Yes! SmartyPants supplements were randomly selected for testing and awarded the Clean Label Project’s Purity Award and Clean Label Certifications for all of our supplements!
We’re excited to receive this recognition, as it shows our strong commitment to product safety and our focus on providing clean health for you and your family.
Clean Label Project’s Purity Award and Clean Label Certifications are the highest overall rating for product purity and value, and lets you know that all SmartyPants supplements not only comply with but exceed the strictest standards for contaminants, chemicals and other unwanted additives.
They’re also made without any synthetic colors or artificial sweeteners and are formulated with natural flavors. In addition, they are free of milk, eggs, shellfish, soy, wheat, peanuts, fish allergens and tree nut allergens.
SmartyPants supplements are non-GMO and manufactured in c-GMP compliant facilities meaning we adhere to stringent FDA requirements and the highest standards for supplement manufacturing in the industry today.