WE DO THE OVERTHINKING FOR YOU
You want what’s best for you and your baby, and at SmartyPants, we do the overthinking for you. Our Prenatal Formulas are packed with over 15 premium nutrients including omega-3 essential fatty acids with the benefits you (& your lil one) can trust.
JUDGE A BOTTLE BY ITS LABEL
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Premium Ingredients
Specially formulated by the latest scientific research in the premium forms your body prefers.
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Multifunctional Formulas
Designed with pure, active nutrient forms to support your whole health for the multifunctional you.
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Backed by Science
Benefit driven from a team of leading nutrition experts, scientists and registered dietitians.
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Filling your Nutritional Gaps
In between cravings and baby shower desserts, we're here to help fill those nutritional gaps.
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Great Taste
Made with natural flavors customers love. No synthetic colors, artificial sweeteners or artificial flavors. EVER.
KEEPING IT CLEAN
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NO FILLERS
All formulas are non-GMO, gluten-free and without synthetic colors, artificial flavors or sweeteners.
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PURE VALUE
Certified clean by the Clean Label Project® Purity Award, the highest rating for product purity and value.
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ALLERGEN-FRIENDLY
Free of the eight major allergens: milk, eggs, shellfish, soy, peanuts, wheat, fish and tree nut allergens.
A HEALTHIER WORLD FOR ALL
Through our 1-for-1 partnership with Vitamin Angels, we have provided over 13M nutrient grants to underserved mothers and children in the US and around the world.
CHEW ON THESE FAQs
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Do SmartyPants Prenatal Formulas contain folate?
Yes. To help baby your baby we include folate in the premium form methylfolate.
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What do you mean by allergen-free?
All SmartyPants supplements are allergen-free. This means we're free of the eight most common allergens - milk, eggs, shellfish, soy, gluten, wheat, fish allergens, peanuts and tree nut allergens. We're also Non-GMO and gluten-free. No synthetic colors, artificial flavors or sweeteners.
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How were these products formulated?
Our supplements are designed to address the specific nutritional gaps for the product's intended user. We take into consideration the average diet for the group, the latest recommendations from the Institute of Medicine, and the latest science and advice from leading nutritional experts when we formulate each of our products. Furthermore, each formula is rigorously reviewed by our Scientific Advisory Board which include some of the leading minds in preventative health. This way, you can be sure that every bottle of SmartyPants has been carefully crafted and thoughtfully tailored just for you and the ones you love.
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Are SmartyPants supplements Clean Label Project certified?
Yes! SmartyPants supplements were randomly selected for testing and awarded the Clean Label Project's Purity Award and Clean Label Certifications for all of our supplements! Clean Label Project's Purity Award and Clean Label Certifications are the highest overall rating for product purity and value and lets you know that all SmartyPants supplements not only comply with but exceed the strictest standards for contaminants, chemicals and other unwanted additives.
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Are SmartyPants eco-friendly?
Yes! We want to be as planet-friendly as we are human-friendly, so we try to use eco-friendly and sustainable ingredients and materials. We use fish oil sourced from sustainable stocks of wild-caught small fish. All of our supplements use bottles made from 80 - 100% post-consumer resin (PCR) to help reduce our impact on the environment.